38th Bled eConference: Empowering Transformation: Shaping Digital Futures for All: Conference Proceedings

Authors

Andreja Pucihar (ed.)
University of Maribor, Faculty of Organizational Sciences
https://orcid.org/0000-0001-5750-1939
Mirjana Kljajić Borštnar (ed.)
University of Maribor, Faculty of Organizational Sciences
https://orcid.org/0000-0003-4608-9090
Staša Blatnik (ed.)
University of Maribor, Faculty of Organizational Sciences
Marjeta Marolt (ed.)
University of Maribor, Faculty of Organizational Sciences
https://orcid.org/0000-0002-9868-3545
Roger W. H. Bons (ed.)
FOM Hochschule
https://orcid.org/0000-0002-7514-8718
Koen Smit (ed.)
HU University of Applied Sciences Utrecht
https://orcid.org/0000-0002-1161-7941
Matthias Glowatz (ed.)
University College Dublin
https://orcid.org/0000-0002-5027-6721

Keywords:

resilience, digital transformation, digital innovation, twin transition, sustainability, digital transition, green transition, designing digital future

Synopsis

The Bled eConference, organised by the University of Maribor, Faculty of Organizational Sciences, has been shaping electronic interactions since 1988. The theme of the 38th conference is "Empowering transformation: Shaping digital futures for all". The central theme highlights the need for a digital transformation that is focused on the well-being of individuals and society as a whole. It emphasizes the importance of inclusive and sustainable development that enables equal participation of diverse stakeholders in shaping a digital future for all—one that is grounded in ethical, social, and sustainable principles. Within this framework, digital technologies are viewed as enablers for the transformation of existing systems and solutions in a human-centered way. The goal is to foster innovation, strengthen resilience, and promote long-term societal and economic progress. The papers in this conference proceedings explore a range of topics including the opportunities and challenges of the twin transition, emerging technologies, artificial intelligence and data science, decision analytics for business and societal changes, digital innovation and business models, restructured work and the future workplace, digital health, digital ethics, digital education, smart sustainable cities, digital consumers, and the digital transformation of the public sector.

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Author Biographies

Andreja Pucihar (ed.), University of Maribor, Faculty of Organizational Sciences

Andreja Pucihar is a professor of information systems at the Faculty of Organizational Sciences, University of Maribor and the head of the undergraduate and master's study program of the organization and management of information systems. She is also the head of the eCenter - digital business lab. Her research focuses mainly on digital innovations, digital transformation and digital business models. She regularly publishes her research in international journals and at the conferences. She has over 20 years of experiences with industrial and international European projects, which have been mainly focused on digitalization, digital transformation and support for small and medium-sized enterprises. Since 2009, she has been the head of the international conference on digital business - Bled eConference, which has been working in this field since 1988. She is a member and co-editor of international journals with the impact factor "Electronic Markets - The International Journal on Networked Business" in the " Journal of Theoretical and Applied Electronic Commerce Research”.

Kranj, Slovenia. E-mail: andreja.pucihar@um.si

Mirjana Kljajić Borštnar (ed.), University of Maribor, Faculty of Organizational Sciences

Kranj, Slovenia. E-mail: mirjana.kljajic@um.si

Staša Blatnik (ed.), University of Maribor, Faculty of Organizational Sciences

Kranj, Slovenia. E-mail: stasa.blatnik1@um.si

Marjeta Marolt (ed.), University of Maribor, Faculty of Organizational Sciences

Kranj, Slovenia. E-mail: marjeta.marolt@um.si

Roger W. H. Bons (ed.), FOM Hochschule

Essen, Germany. E-mail: roger.bons@fom.de

Koen Smit (ed.), HU University of Applied Sciences Utrecht

Utrecht, Netherlands. E-mail: koen.smit@hu.nl

Matthias Glowatz (ed.), University College Dublin

Dublin, Ireland. E-mail: matthias.glowatz@ucd.ie

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Published

June 9, 2025

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Details about the available publication format: E-book (pdf)

E-book (pdf)

ISBN-13 (15)

978-961-286-998-4

COBISS.SI ID (00)

THEMA Subject Codes (93)

RNU, UY

Date of first publication (11)

2025-06-09

How to Cite

Pucihar, A., Kljajić Borštnar, M., Blatnik, S., Marolt, M., Bons, R. W. H., Smit, K., & Glowatz, M. (Eds.). (2025). 38th Bled eConference: Empowering Transformation: Shaping Digital Futures for All: Conference Proceedings. University of Maribor Press. https://doi.org/10.18690/um.fov.4.2025