The Impact of Digital Economy on One Belt One Road Initiative

Authors

Juyong Zhang (ed.)
Dalian Minzu University, College of Economics and Management
Samo Bobek (ed.)
University of Maribor, Faculty of Economics and Business
https://orcid.org/0000-0001-6927-6820
Xindan Zhang (ed.)
Dalian Minzu University, Faculty of Economics and Business
https://orcid.org/0009-0000-3239-1905
Simona Sternad Zabukovšek (ed.)
University of Maribor, Faculty of Economics and Business
https://orcid.org/0000-0002-7651-7706
DOI: https://doi.org/10.18690/um.epf.7.2025

Keywords:

digital economy, one belt and one road initiative, digital transformation, outward foreign direct investment (ofdi), digital infrastructure, innovation, international business, artificial intelligence, smart cities, e-business

Synopsis

This publication offers a comprehensive overview of the impact of digital economy development on the Belt and Road Initiative (BRI). It brings together empirical analyses, comparative studies, and conceptual contributions that highlight the connections between digital transformation, cross-border trade, outward foreign direct investment (OFDI), innovation, and digital infrastructure. The authors explore the role of digital technologies such as artificial intelligence, blockchain, digital payments, and smart cities in enhancing cooperation between China and BRI countries. The publication also covers modern business models, digital transformation strategies, and aspects of legislation, sustainability, and user perception. It is intended for researchers, policymakers, and practitioners interested in digital connectivity, sustainable development, and opportunities within the BRI framework.

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Author Biographies

Juyong Zhang (ed.), Dalian Minzu University, College of Economics and Management

Dr. Juyong Zhang is a professor at the International Business School of Dalian Minzu University and also serves as the Dean of the school. His research focuses on environmental economics and international trade. In recent years, he has broadened his research to include areas such as the economic development of the Belt and Road Initiative and the digital economy.

Dalian, China. E-pošta: juyongzh@126.com

Samo Bobek (ed.), University of Maribor, Faculty of Economics and Business

Dr. Samo Bobek is a professor of E-business and Information Management at the Faculty of Economics and Business, University of Maribor, where he also serves as head of the E-business Department. His research focuses on e-business, digitalisation, IT/IS governance, information management, business process reengineering, and the implementation of business solutions. In recent years, he has expanded his work to include the role of artificial intelligence in business, mainly how AI can drive innovation and improve decision-making processes.

Maribor, Slovenia. E-mail: samo.bobek@um.si

Xindan Zhang (ed.), Dalian Minzu University, Faculty of Economics and Business

Dr Xindan Zhang, a Dalian Minzu University's International Business School lecturer, leads the Data Intelligence and New Business Applications mini-major. Her research spans behavioural finance, international trade, and global value chains, with a new focus on the digital economy's influence on business and global economics.

Dalian, China. E-mail: zxd073@163.com

Simona Sternad Zabukovšek (ed.), University of Maribor, Faculty of Economics and Business

Dr. Simona Sternad Zabukovšek is a professor of E-business and Information Management at the Faculty of Economics and Business, University of Maribor. Her research covers business process reengineering, business information systems (ERP, CRM), e-business models, digital transformation, and user acceptance of IT/IS. She also examines e-learning versus blended learning in organisations. Her work recently focused on integrating artificial intelligence into business processes to enhance decision-making and operational efficiency.

Maribor, Slovenia. E-mail: simona.sternad@um.si

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Published

July 1, 2025

Categories

Copyright (c) 2025 University of Maribor, University Press

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

Details about the available publication format: E-book (pdf)

E-book (pdf)

THEMA Subject Codes (93)

K, KID, KJMV6, KCL

COBISS.SI ID (00)

240863747

ISBN-13 (15)

978-961-299-010-7

Date of first publication (11)

2025-07-01

How to Cite

Liu, D., & Wang, W. (2025). The Impact of Digital Economy on One Belt One Road Initiative (J. Zhang, S. Bobek, X. Zhang, & S. Sternad Zabukovšek , Eds.). University of Maribor Press. https://doi.org/10.18690/um.epf.7.2025