An Identity-Oriented Framework for AI-Supported mHealth

Authors

Esther Federspiel
Eastern Switzerland University of Applied Sciences, School of Management

Synopsis

Metabolic chronic conditions require sustained lifestyle change, yet mobile health (mHealth) interventions typically show modest and short-lived effects. A central unresolved question is how behavior change becomes personally meaningful. Beyond meaningful gamification, a growing body of literature emphasizes identity processes as crucial for long-term change: health behaviors persist not merely through motivation or prompts, but when narratively integrated into the self-concept. In the age of large language models (LLM)-based conversational systems, this perspective becomes urgent. While LLMs can scaffold reflection at scale, it may normatively script users’ developmental trajectories. Existing work has addressed related questions around identity, reflection, and behavior change, but an integrative framework for identity-oriented mHealth design remains underdeveloped. This paper proposes an identity-oriented framework for designing mHealth systems that support narrative identity development and sustained behavior change. The paper organizes empirically reported design patterns along four narrative identity processes (interpretation, temporal integration, episodic configuration, and self-representation) to offer a design-relevant conceptual lens for LLM-supported mHealth systems.

Author Biography

Esther Federspiel, Eastern Switzerland University of Applied Sciences, School of Management

Esther Federspiel, lic.phil., is a lecturer and project manager at the Institute for Information and Process Management (IPM), OST – Eastern Switzerland University of Applied Sciences, St. Gallen, Switzerland. Her professional background includes teaching, project management, marketing management, communication, and public relations. She studied journalism/public communication and psychology at the University of Zurich and holds a MAS in Communication Management from Lucerne University of Applied Sciences and Arts. Her work focuses on innovation culture, customer and employee relationships, customer integration in innovation and value creation processes, online communities, gamification, and decision processes under uncertainty.

St. Gallen, Switzerland. E-mail: esther.federspiel@ost.ch

Published

June 5, 2026

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Federspiel, E. (2026). An Identity-Oriented Framework for AI-Supported mHealth. In D. Vidmar, A. Pucihar, M. Kljajić Borštnar, R. W. H. Bons, M. Glowatz, & H.-D. Zimmermann (Eds.), & (Ed.), 39th Bled eConference: Co-Creating Human-Centred and Responsible Digital Futures; Conference Proceedings (Vols. 39., pp. 227-242). University of Maribor Press. https://doi.org/10.18690/um.fov.4.2026.14