Digital Resilience in the Age of AI: The Role of Media and Information Literacy (MIL) in Empowering Gen Z and Enhancing ESG Outcomes

Authors

Kristina Grumadaitė
St. Ignatius Loyola College image/svg+xml
Sebin Thomas Babu
St. Ignatius Loyola College image/svg+xml
https://orcid.org/0009-0009-6006-6056

Synopsis

A coherence between media and information literacy (MIL), digital resilience, empowerment of Gen Z, and Environmental Social Governance (ESG) could be seen as a complex contemporary phenomenon in the context of the development of Artificial Intelligence (AI), when MIL acts a structural mechanism, which enables Gen Z to become digitally resilient and influence ESG outcomes accordingly. Empirical research on MIL in Lithuanian Gen Z individuals aged 16-19 and 20-24 revealed a moderate level of MIL, which further increases in the group of 20-24 years old. However, research results revealed that the respondents tend to be less reactive and thus take no proactive efforts, particularly in analysing the digital content from different perspectives or warning others regarding fake news. Recognising the identified gaps in MIL, the study proposes comprehensive solutions through the implementation of ESG-aligned practices aimed at strengthening digital resilience among Gen Z.

Author Biographies

Kristina Grumadaitė, St. Ignatius Loyola College

Dr. Kristina Grumadaitė is a researcher who acquired the skills and expertise working at Kauno kolegija (Lithuania), St. Ignatius of Loyola College (Lithuania), Kaunas University of Technology (Lithuania) and Vytautas Magnus University (Lithuania). Her research focuses on the formation of self-organisation based industrial systems, enablement of innovation ecosystems, smart development of social systems and its organisational processes, sustainability strategies in the hospitality sector and media literacy.

Kaunas, Lithuania. E-mail: kristina.grumadaite@ilk.lt

Sebin Thomas Babu, St. Ignatius Loyola College

Kaunas, Lithuania. E-mail: sebin.thomas.babu@ilk.lt

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Published

July 3, 2026

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Grumadaitė, K., & Babu, S. T. (2026). Digital Resilience in the Age of AI: The Role of Media and Information Literacy (MIL) in Empowering Gen Z and Enhancing ESG Outcomes. In J. Belak & S. Oberman Peterka (Eds.), Sustainable Governance in the Age of Artificial Intelligence: Interdisciplinary Perspectives on ESG, Digital Transformation and Corporate Responsibility (pp. 853-876). University of Maribor Press. https://doi.org/10.18690/um.epf.7.2026.45