1.
Balku R, Fűrész Ágnes, Kovács MI, Szeberényi A. Greenwashing and Greenhushing in the Hungarian Consumer Market. In: Belak J, Oberman Peterka S, eds. Sustainable Governance in the Age of Artificial Intelligence: Interdisciplinary Perspectives on ESG, Digital Transformation and Corporate Responsibility. University of Maribor Press; 2026:631-644. doi:10.18690/um.epf.7.2026.33