Keser, H. Y. (2025). The Role of Artificial Intelligence in Eliminating Language and Cultural Barriers in Cross-Border E-commerce . In J. Belak & Z. Nedelko (Eds.), & (Ed.), 9th FEB International Scientific Conference: Sustainable Management in the Age of ESG and AI: Navigating Challenges and Opportunities (Vols. 9, pp. 277-288). Univerzitetna založba Univerze v Mariboru. https://doi.org/10.18690/um.epf.5.2025.26